Abu dhabi: Dubai Electricity and Water Authority (DEWA) has enhanced its mission and corporate values to align with the 'Dubai-It' initiative initiated by His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President, Prime Minister, and Ruler of Dubai.
According to Emirates News Agency, this initiative promotes a work culture based on rapid execution and the realization of ambition into concrete results, consistent with Dubai's global leadership and future-oriented approach. DEWA's move highlights its dedication to aligning its strategy and corporate culture with the vision and guidance of the leadership. This integration embeds values such as achievement, speed, precision, innovation, and proactivity into daily practices, operational frameworks, and decision-making processes.
Saeed Mohammed Al Tayer, MD and CEO of DEWA, stated that incorporating the 'Dubai-It' approach into DEWA's strategy, mission, and corporate values showcases its dedication to advancing a corporate model that aligns with the leadership's vision. This aims to improve performance and empower employees to convert ideas into measurable achievements that support Dubai's sustainable development. Al Tayer highlighted that the initiative is a direct reflection of the vision of His Highness Sheikh Mohammed bin Rashid Al Maktoum, who emphasizes achievement as the standard of success, fostering a work culture where ambition is achieved through execution.
Al Tayer further explained that DEWA has ensured that its strategy, mission, and corporate values embody this approach, integrating it into the corporate culture and daily operations. He emphasized that corporate values are not mere slogans but guiding principles for decisions and behaviors, which are evident in service quality and operational efficiency. This contributes to DEWA's readiness for the future and strengthens its position among leading utilities worldwide.
The review by DEWA concentrated on enhancing the connection between its corporate values and Dubai's objectives by promoting customer happiness, sustainability, innovation, excellence, and good governance. This supports Dubai's status as a global leader in quality of life, sustainability, innovation, and government services.